We live in a visual world. And now more than ever it is vital to give the right image – your image – through a professional headshot. Your image is of course your photograph. But a professional headshot needs to project more than just what you look like. It needs to convey who you are: Your warmth, how you engage with others, how you behave on a professional level, and what you’re like to be around.

Sitting in front of a camera and pressing the button will get a picture of you. It will be a picture that will serve as a passport photo. However, it won’t bring out the essence of who you are. It won’t portray what you’re like to deal with, your integrity, your personality, your aura… and yet each of these is as unique as the image of your face.

So how do you get the ‘WHOLE YOU’ IN YOUR professional headshot?

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A successful professional photoshoot has numerous ingredients. Some are obvious: The location, the background, the choice of clothing, and the technical ability of the photographer. However, the key ingredient is hidden. It is the essence of what makes you who you are, not just what you look like.

Ask any professional model to tell you what makes a successful photo shoot. The technical inputs are the last thing they will mention. With a professional photographer, you should be able to take them for granted. A model knows that the photographs which make most impact are the ones with more than just technical genius. They are successful because of the natural pose, the smile, the look, the confidence… they make the viewer want to talk to you.

When you get your professional headshot done, remember it works best when you feel great. So pick a photographer who is not only experienced and technically able, but who also helps you relax. If you’re feeling good in your own skin, you can be sure it will show in your portrait.

If you are ready to take control of your corporate image with some fantastic new portraits, I would love to help. You can email me on serena@serenabolton.com, ring me on 07958511819 or click to book a Zoom or telephone conversation.

Let me tell your story

CORPORATE HEADSHOT PHOTOGRAPHER LONDON