Until fairly recently, there wasn’t a lot to choose from in corporate photography. Really it was mostly all grey or white background uniform professional headshots. Or sometimes even amateur headshots, for that matter. But now there is so much more on offer to the modern business owner. You can choose from a variety of styles to have whatever you feel best represents your brand. Your company’s personality. Or your corporate culture. You can have photography that represents who you are and your vibe.
And that’s because professional corporate headshots have been liberated from the age of the company yearbook style corporate headshots. You know the ones. If you are over 50 and worked for a big company you will likely remember the company annual. Often like an high school yearbook, with black and white pictures of all members of staff. Terribly uniform and bland. With no sense of company culture or individual personality. But how times have changed.
What can you do besides corporate headshots?
You can of course still have a traditional grey or white background headshot. Or, you could have a more interesting coloured backgrounds. This seems to have become very popular with smaller businesses.
And it’s also fine to have a more lifestyle portrait. Whether in various locations around your offices, so that everyone has a background which is similar in style. So they are different, but sit together well on a page. I’ve found this to work very well, even with the most corporate of clients (eg. international banks and global consultants).
Or we can get outside and capture some even more varied portraits. Whether in an urban environment or out in nature (if that suits the personality of your company), Portraits in nature can subtly enhance green credentials as well.
Move away from the traditional grey or white background headshot. Show your modernity, creativity and personality by updating your professional corporate headshots to something more dynamic.
And if you are ready to invest in professional headshots, whether in your office, on location or in my West London studio, I would love to help. You can email me on email@example.com, ring me on 07958511819 or click to book a Zoom or telephone conversation.
“Photography through the lens of a storyteller”
LONDON HEADSHOT AND CORPORATE PHOTOGRAPHER